Firms are struggling to find the right people. In multiple studies over the last few years, we have seen recruiting the right workforce as the number one challenge for talent leaders1 . The way companies are acquiring talent has also been changing. From an employer-centric approach, there has been a big shift to a candidate-centric approach, with candidates searching for employers like they would for consumer goods.
With the race for good talent getting more competitive, companies need to showcase their value constantly, keep prospective candidates aware of themselves at all times, and sell them their opportunities and benefits. Companies will also have to proactively find candidates on a regular basis, so that they are always planning ahead. Multi-channel sourcing, powered by digital recruiting and social sourcing is becoming the norm. While the focus for companies continues to be to find the best talent while keeping hiring costs down. Additionally, once the right candidate is hired, it is necessary to empower new candidates and make sure they have everything they need to hit the ground running.
